Buick has revealed a glimpse of its new concept car ahead of its public unveiling at the North American International Auto Show. The 2016 Buick Avista Concept is a four-seater coupe that aims to reignite the brand’s performance heritage with modern components and contemporary styling.

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Labelled as a ‘grand tourer’, the Buick Avista has a 3.0-litre, twin-turbo V6 capable of over 298kW. The power is sent to the rear wheels making it the first rear-wheel-drive Buick since 2007.  The concept rides on GM’s Alpha platform, which is the backbone of many GM muscle cars including the Chevrolet Camaro.

“The Avista embodies the dynamic soul of Buick,” said Duncan Aldred, vice president of Global Buick Sales, Service and Marketing. “It is a modern expression of the brand’s heritage of sophisticated performance, communicated with beautiful elegance.”

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The Avista’s styling is flowing, with lines that extend from front to rear uninterrupted thanks to its lack of conventional B-pillars. Buick says that their new concept’s design suggests motion.

The Concept is equipped with an eight-speed automatic transmission and comes with GM’s Magnetic Ride Control, a version of which is seen in HSV’s GTS. To further embrace comfort, the interior is full of state-of-the-art features including a widescreen digital display, specially-designed noise insulation and air purification.

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“There is elegant simplicity in the Avista’s surfaces, which speak to the purity of the car’s performance, and a timeless beauty that’s a hallmark of Buick design,” said Bryan Nesbitt, executive director Global Buick Design. “It was designed to capture the spirit of the perfect drive.”

While we know that Buick has no plan to put the Avista in to production, we expect to see it release something similar in the not too distant future. With GM’s plan for its American built cars to sport Holden badges down-under, it’s not that big of a stretch to suggest that a Buick Avista-esque machine might follow suit. The return of the Holden Monaro? We can only dream.

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